We thrive at the intersection of strategy and design, building new brands and revitalizing existing ones, by creating exceptional experiences that are aligned with the needs of your customer.
How we do it
01
Brand Strategy
TGA dives deep into understanding the client’s vision, target audience, market landscape, and competitive positioning. Through comprehensive research and analysis, we develop a strategic roadmap that sets the foundation for the brand’s success. This includes defining the brand’s unique value proposition, positioning, messaging, and overall brand story.
Capabilities Brand Foundation Discovery Customer Segments Customer Experience Competitive Landscape Creative Direction Awareness and Revenue Strategies
02
Brand Identity
We bring the brand to life visually and creatively. We design a compelling visual identity that captures the essence of the brand and resonates with its target audience. This includes creating a logo, color palette, typography, and visual elements that reflect the brand’s personality and values.
Capabilities Naming Visual Language Art Direction Verbal Identity & Messaging Brand Identity Assets Brand Guidelines
03
Brand Experience
Creating a cohesive and impactful brand experience for the target audience. TGA develops various touchpoints, such as websites, packaging, marketing collateral, and digital assets, that align with the brand strategy and identity. The goal is to deliver a consistent and memorable brand experience that engages customers and fosters brand loyalty.
Capabilities Web Development Environmental Graphics Print Collateral Brand Campaign Digital Marketing Social Media Strategy
